![]() I thought, ‘Now, what would a commercial green steel reactor look like?’ and really developed that idea. I then asked myself, ‘Where does the world need attention to decarbonize and hit our net zero 2050 goals?’ I studied all the hard-to-abate sectors which are cement, steel, heavy-duty transport, and really fell in love with the challenge that steel presents. I did a minor in business and entrepreneurship at MIT and really dove into that world. That’s what really drove me into entrepreneurship. Why? Because to have an impact with technology, you need to scale it up and you need to commercialize it. While I was there, I kept seeing these technology breakthroughs in MIT News every single day, and I would say to myself, ‘Wow, this technology can have such an impact on the world, where did it go?’ And it went nowhere. I’m a mechanical engineer, civil engineer, and material scientist. Meroueh: I am an engineer by training and an entrepreneur by heart. Term Sheet: How did you design the technology for Hertha Metals? Did you know you were going to found a company? ![]() Our conversation has been edited for length and clarity. I spoke to her last week about how she built her company and why more climate tech investors should think long-term when investing in sustainable technology. Yet she also thinks there should be more funding avenues for companies like hers, that may not fit into the timeline of VCs’ usual funds. “Nothing worthwhile is built overnight,” she said. Meroueh explained that Hertha Metals’ sustainable steel will likely go to market for commercial use in the next decade, while smaller samples of the product will be available to a few select customers in the next few years. She started Texas-based Hertha Metals last year, yet the startup won’t be at its full-scale commercialization stage, a two-million-ton per-year plant, anytime soon-and she hopes that’s just the beginning. Before founding Hertha Metals, she cofounded Alchemr, a company that builds water electrolyzers. Meroueh has been working on creating sustainable technologies to decarbonize heavy industry over the past ten years, she explained. ![]() But to think big, you often have to think long-term. ![]()
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